BBC trained London corporate video editor
Working as a London corporate video editor I frequently edit company and B2B communications. In this case study, I outline the editing process involved in an annual report video presented by a CEO.
Secure editing workflow
A London based production company commissioned me to edit this project. I was sent a number of links to download some of the media and also received a number of hard drives which were sent by courier and contained additional footage. My Avid Media Composer edit suite is now equipped with full-fibre broadband with a download and upload speed of 1Gb/s. Many of my clients are now sending me raw camera footage via the internet. As I receive any media files I copy them directly to my Promise Pegasus RAID 5 drives. I also back it up all my RAID 5 media on separate hard drives for added data security. My reliable and secure workflow helps many of my clients maintain their ISO9001 quality management certification.
Elements required for the edit
A range of different elements were supplied for this complex edit. These included:
- CEO presenter filmed in front of a green screen
- Specially shot live-action footage to help illustrate key messages
- A variety of specially commissioned graphics and animations
- B roll and stock video footage
- High-resolution still images
- Briefing and text documents detailing names and titles for on-screen text
- Company branding and style guide including font and colour choice requirements.
Editing an annual report presentation video
Working to the brief supplied by my client I edited the footage and sent my producer a link to a viewable edit when requested. This annual report edit went through many different and detailed sign-off stages. With each set of feedback, I was provided with a new set of amends to edit in. Many of the animations and graphical elements were changed during the course of this editing process. I was sent new links to download the new footage.
Fast turnaround editing
Due to the international nature of this job, I was required to turn the edits around as fast as possible. A low-resolution .mov viewing copy was delivered for each set of changes to enable responsive overnight feedback. This international collaboration required me to extend my edit day and to work into the evenings and over the weekend to ensure timely delivery. Once the final edit had been signed off the final graphics were all sent as high-resolution ProRes 422 files and edited in to replace the working H264 files.
Multi-format video encoding
The final deliverable videos for this project were to be used in a variety of ways. Working to the technical specification supplied by my client I encoded different versions. One version was to be upload to a business intranet site so the total file size needed to be small enough to enable worldwide streaming from business servers. As well as being used internally a version was also uploaded the client’s YouTube channel. As a BBC trained London corporate video editor I understand the timeframes and technical requirements to ensure delivery for any kind of film or video project.
I enjoyed working on this highly pressured edit to ensure that I delivered it on-time for my client. If you would like any help with your editing please do get in touch.
